New to store: Wrap Editions 001 — book of bold and beautiful papers
Last week we launched our new product, Wrap Editions, our first edition collection featuring 12 carefully selected signature papers from our design portfolio neatly bound in book format.
Here's a brief behind-the-scenes look at our product journey.
Covers for Wrap Editions at our UK printers — a specialist route to binding the papers into book format.
We first discussed the book in 2023 and knew we wanted to develop an innovative way to share our papers for gift wrapping but also for craft-based work — it had to be a format that was flexible, affordable and sustainable. Back then, we were deeply immersed in building our design folio so the timing wasn't quite right to continue development. Plus, the complexity of binding the papers in a book as full-sized sheets that could be detached, with a UK based print firm was going to be a challenge.
Fast-forward to this year, and everything was set.
Our design archives had grown to a point where we had a strong selection of work to curate from, and importantly, we'd worked closely with our print partner in finding a binding route that would work effectively, and within our budget.
The production included multiple stages and a significant amount of hand-finishing. This made the process slower and more labour-intensive, but it also meant each book received the individual attention it deserved.
Our first samples brought much joy; to finally see the physical product was magical. We felt incredibly lucky to have partnered with people who put such care and attention into making the books.
All sheets gathered before binding.
This inaugural release marks the beginning of what we hope will be an ongoing series and we look forward to sharing more over time.
